NLP can be described in several ways:

• The study of Human Excellence (how people do what they do well)
• Neuro - the study of the mind or brain and nervous system
• Linguistic - how our language creates our internal processes and
• Programming - how we create (program) our reality by these processes
• The study of people and how they perceive reality
• The study of people and how they process information about the world around them

NLP is the "how to" manual or psychology for how we work as human beings.

NLP teaches you a step-by-step process of how to:

In short, NLP assists you in achieving your Life Potential.

The American Board of NLP describes NLP as:

A model of communication that focuses on identifying and using patterns of thought that influence a person's behaviour as a means of improving the quality and effectiveness of their lives. It offers a paradigm of how the brain works (neuro), about how language interacts with the brain (linguistic), and how we use this interaction to get the results we want for ourselves and others (programming). It is an effective, proven vehicle for accelerated human change, radically altering the "old way" of lengthy psychotherapy.

NLP was initially created by a linguist, Dr. John Grinder, and a computer scientist and Gestalt therapist, Richard Bandler. Together they produced a linguistic model that identified the language patterns of a few gifted individuals such as hypnotherapist Milton Erickson, M.D., Fritz Perls of Gestalt therapy, anthropologist Gregory Bateson and Virginia Satir of family systems therapy. The synthesis of their findings, a blend of cognitive and behavioural science, resulted in the technology known as Neuro-Linguistic Programming.

In the last 30 years NLP has expanded to incorporate information from many additional disciplines including: neurology, cybernetics, philosophy, and quantum physics. NLP is used in all fields including law, sports, politics, business, education and especially sales.

NLP Training seminars and workshops are available throughout the world.

The purpose of NLP is to help you, your group or organization to excel in such areas as decision-making, creativity, learning, motivation, health and more using your own natural processes.

NLP is the common process all human beings use for encoding, transferring, and modifying their behaviour.

NLP Neuro Linguistic Programming - is a practical set of tools that you can learn to Maximize Your Life Potential.

Also defined as:

“Neuro”(derived from the Greek “neuron” for nerve) stands for the fundamental tenet that all behaviour is the result of neurological processes.“Linguistic” (derived from the Latin “lingua” for language) indicates that neural processes are represented, ordered and sequenced into models and strategies through language and communication systems.“Programming” refers to the process of organizing the components of a system (sensory representations) to achieve specific outcomes.From Robert Dilts, John Grinder, Richard Bandler et al, Neuro-Linguistic Programming: Volume I (California: Meta Publications, 1980)

NLP and Humanistic Neuro Linguistic Psychology (HNLP):

Are studies that understand the inner psychology of how people process information and create a compelling future, thereby assisting them in:

• changing unwanted automatic reactions or behaviours and beliefs
• releasing stored trauma from the body
• relieving panic and anxiety
• eliminating unwanted emotions and limiting decisions
• relieving pain and allergies

These studies also understand:

• the appropriate roles of the conscious and unconscious minds
• the role of the higher conscious mind within psychology
• extraordinary visual and auditory sensory awareness which assists in “reading” others to determine what they’re really saying at a deeper level
• learning eye movement to detect if the information a person is obtaining is visual, auditory or kinesthetic
• exceptional levels of rapport and communication skills and ability to key into others use of visual, auditory or kinesthetic words to know the channel in which to best present information to them so that they process quickly
• a cutting edge approach to people and problem solving through applying the principles of HNLP and the process of setting goals that really happen!